To make our purpose official, we plan to become a B Corporation certified business in the next 2 years. This certification, not limited to fashion, is one of the highest certifications a business can get. According to their own website, B Corp certifies the businesses that “meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose.”
Isn’t it incredible how wearing a particular look can make us feel much more self-assured ? Fashion is more than just functional, it’s a way of expression and empowerment that can trigger our emotions in a positive way. But what happens when it goes the other way around?
Responsibility issues are complex and sustainable claims are hard to simplify. To help our community be more confident about their own actions, we are building a journal with the goal of offering a better understanding on the abstract jargon that is dominating the conversation.