Les Izmoor (pronounced Less Is More) stands for the idea of producing less but in a more thoughtful way.
Our mission is to create value by proposing mindful garments through a made-to-order model that reduces waste.
This system supports our conviction that smart women should be provided with a way to consume more responsibly and access quality pieces at a fair price. It also backs our belief that close attention should be given to every product created, and that fashion should be anything but disposable.
We design with intention, not to fill a collection.
All our pieces are conceived with quality and versatility as a priority to fit the lifestyle of the modern woman on the move.
By focusing on one item at a time, we are allowing more reflexion into the creative process to provide our community with garments of elevated design and function.
The result is a well considered product you will be able to wear over and over again.
In a world of heritage and tradition, we are so glad to have found open-minded partners willing to bet on our agile model.
By merging together innovation and Italian craftsmanship, we are ensuring a responsible onshore manufacturing of the highest quality, supporting local players and reducing CO2 emissions (with our factory located at less than 60kms from our warehouse in Milan).
To share more about our supply-chain, we have collaborated with Luxochain, a blockchain-powered transparency platform that verifies our sustainability and ethical efforts.
As the Italian saying goes “Chi va piano, va sano e va lontano”.
Good things take time and we believe that real sustainability comes from small continuous improvements. We are new in the game and far from perfect, but we are committed to grow in the most responsible way we can!
Les Izmoor is more than just another fashion brand. It’s the dream to bring women a way to transform their consumption habits and reset the strategies of an industry that we cherish so much.
Let’s move into a more conscious direction together.